How can companies maximize their investments and take full advantage of the resources they already have...

Technology enables companies to carry out a vast array of marketing-related tasks more efficiently than...

Your customers have a strong opinion of what makes a company customer-centric. Customer service organizations...

We analyzed data from three different sources to create the first Global Customer Engagement Review....

De CMS-wereld is veranderd. Voorheen kochten grote bedrijven high-end systemen die ze aan hun wensen...

There's been a lot for marketers to lament in the past year—and the imminent reduction in access to...

Field service management teams want to keep costs down, while improving their customer service relationships. This...

5 reasons why you need to go digital right now. Why? Many B2B companies have an 'if its not broke, don't...

With the PSD2 and GDPR coming into play in 2018, the financial industry in particular will experience...

ServiceNow® Field Service Management is a cloud-based solution that connects field service to other...

The landscape has shifted for CMS, it used to be that big companies bought high end systems and adapted...

In a digital world, where every campaign and customer experience can be tracked, it's imperative for...

The 2017 Aberdeen Report on Contact Center and Customer Experience Trends states that companies with...

With the arrival of the new decade came the ultimate catalyst of the digital era. But how are leaders...