In today's global economy, companies are digitising as quickly as possible in order to remain competitive...

In a climate of rising customer expectations, now is the right time to refine your use of inbound channels—it...

We analyzed data from three different sources to create the first Global Customer Engagement Review....

We asked analysts and industry leaders what customer engagement trends they thought were key for 2017...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

Interactions between consumers and brands are increasingly playing out across a wide variety of different...

We all inhabit a world of digital chaos, where the demand for agile marketing has resulted in an overwhelming...

Mapp Cloud brings customer acquisition and customer engagement together in one simple platform infused...

The 2022 Digital Trends – Financial Services in Focus report explores a wide range of trends impacting...

Six ways marketing automation helps prove value and drive success. As a marketer, digital transformation...

Digital asset management (DAM) systems are becoming a key part of marketing operations infrastructure....

Data is top of mind for many B2B marketers. But do they have the right data to drive success? For the...

Meet your CX objectives consistently across in-facility and remote customer support teams with a proven...