Marketing Campaigns
3 customer journeys to reach beyond business silos
There's a new paradox in marketing. We present a vision for how marketing leaders can balance trust and...
Marketplace: the future of e-commerce
A comprehensive insight into Marketplaces, their role in e-commerce development, their main operating...
The Relationship Marketer's Playbook For Holiday Planning 2022
Sleigh your 2022 holiday marketing efforts with this tree-mendous guide Summer holidays are coming! You...
Content for Every Moment
In this instalment of the Experience Essential series, we show you how you can start delivering the right...
Is your customer experience making an impact? Or not?
Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...
Prove Your Marketing Worth
In a digital world, where every campaign and customer experience can be tracked, it's imperative for...
ON24 Webinar Benchmarks Report 2021 EMEA
Webinars are one of the most powerful tools available to marketers today. They give marketers the ability...
Adopting an Experimentation Philosophy
How can companies maximize their investments and take full advantage of the resources they already have...
ROI Guidebook
Amplitude is a product intelligence platform that helps teams around the world use their customer data...
Marketing 101: Social Media Marketing in the Dark
Dark social is a significant and growing challenge that marketers need to take seriously. There is a...
How Marketing and Sales Can Align In 2021
Digital marketing — and its importance in driving revenue — has rarely been more crucial for organisations...
15 Ideas for Anchoring Your Marketing Approach
In today's market, customers control the buying journey – a trend that has accelerated with the increased...
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