There comes a point where once campaigns are up and running, it's not about either getting things moving...

As marketers, we can be a picky bunch. In an effort to put our best foot forward, we often use brand...

In het jaar 2020 wordt de wereld getroffen door een pandemie. Op enkele uitzonderingen na, zoals de heldhaftige...

Consumers today have more choices than ever. Often, all it takes is a better online experience, an enticing...

Amplitude is a product intelligence platform that helps teams around the world use their customer data...

The road to successful, ongoing digital transformation is not so much long as never-ending. Organisations...

Over the last year retailers have faced unprecedented challenges. The need to rapidly adapt to shifting...

The COVID-19 pandemic has transformed how and where we work. Businesses have had to respond quickly to...

The year 2020 finds the world living through a pandemic. With some exceptions, like the heroic responders,...

Mapp Cloud brings customer acquisition and customer engagement together in one simple platform infused...

There's been a lot for marketers to lament in the past year—and the imminent reduction in access to...

Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

The 2017 Aberdeen Report on Contact Center and Customer Experience Trends states that companies with...