Back in the day, brands' communications to their customers used to consist of a memorable message delivered...

We've all experienced the widespread impact of the COVID-19 pandemic. From a business perspective, the...

Consumers expect real-time, personalized communication, seamlessly choreographed across the channels...

Technology enables companies to carry out a vast array of marketing-related tasks more efficiently than...

With the recent drive towards consumer privacy over the last decade, the environment for brand marketers...

Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics...

IDC Analyst Brief: From business to nonprofits and government services – organizations cannot afford...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Six-figure deals are complicated. There are unforeseen hurdles and countless stakeholders which leads...

For as heartfelt of a topic as it is, navigating the world of loyalty technology can be a real pain....

Customer expectations have increased dramatically over the past decade. Customers now expect brands to...

Customer experience isn't just a buzzword. It's a differentiator. With 2.041 billion digital global buyers1...

$19.2 billion. That's the amount of money that was spent just two years ago on third-party data (data...

This whitepaper serves as a preventative measure against wasted resources, providing marketers with: Download...