Customer Data

Insight 50 Takeaways: Lead Generation and Pipeline Wins
As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Making the Leap to a Digital-First Enterprise
With the arrival of the new decade came the ultimate catalyst of the digital era. But how are leaders...

Zero Party Data Revolution in Ecommerce
No AI or Machine Learning will ever know the customers better, than they know themselves. Many marketing...

Evolving Customer Experience and Expectations in Australia
Delivering a great customer experience is essential in any business. It drives loyalty, customer retention...

2021 Technology Trends IT in Focus
In a world where commercial success is increasingly defined by the quality of the customer experience...

2017 Customer Service Trends: Operations Become Smarter And More Strategic
Your customers have a strong opinion of what makes a company customer-centric. Customer service organizations...

2021 Global Customer Engagement Review
We analyzed data from three different sources to create the first Global Customer Engagement Review....

Omnichannel Loyalty
For as heartfelt of a topic as it is, navigating the world of loyalty technology can be a real pain....

2017 State of Global Customer Service Report
Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....
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