Dans un univers digital où chaque campagne et chaque expérience client peuvent faire l'objet d'un suivi,...

There's a new paradox in marketing. We present a vision for how marketing leaders can balance trust and...

93% of millennials said that technology was important to them when choosing an employer. If you're in...

The COVID-19 pandemic shed light on the need for contact centre modernisation to provide seamless customer...

The urgency created by events in 2020 acted as a catalyst to faster executive decision-making and action....

Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact...

Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics...

Why Everything You Thought You Knew about Developing a Pricing Capability is Now Obsolete The 'crawl,...

Michaels has always understood the value of personalization. But as the craft retailer's reach has expanded...

Finding and retaining great talent was never easy. But now? Effectively staffing and engaging employees...

The consumer-packaged goods (CPG) industry has changed dramatically in the past decade. Rapid digitalization...

Exceptional customer service teams deliver fast, frictionless solutions. Behind the scenes this often...

For many companies, the sales team sits at the heart of its profitability. Its ability to operate efficiently...

DocuSign provides a contract lifecycle management (CLM) solution that acts as a centralised, cloudbased...