The consumer-packaged goods (CPG) industry has changed dramatically in the past decade. Rapid digitalization...

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Utilities leader Nuon (Vattenfall) switched their marketing strategy from channel vision to one-to-one...

Today's marketers are faced with a landscape that demands genuine human interaction without actually...

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In this knowledge brief, we'll analyse how organisations today are modernising sales practices and operations...

Today's retailers need better solutions to help them overcome hiring challenges and win the war for talent. Download...

Amplitude is a product intelligence platform that helps teams around the world use their customer data...

IDC Analyst Brief: From business to nonprofits and government services – organizations cannot afford...

The shift to digital-first buying, along with the corresponding rise in engagement, means marketers have...

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76% of consumers have permanently changed their buying behaviors (brand switching, cost rationalization,...

PayPal's enterprise solutions deliver enterprise-level credit card and alternative payment processing...