Field service technicians are often the only physical point of contact people have after buying a product...

There's been a lot for marketers to lament in the past year—and the imminent reduction in access to...

What they want – where and when they want it. That's what customers expect. Vast amounts of customer...

Branche-experts voorspellen dat succesvolle ondernemingen binnenkort alle transacties 100% digitaal verwerken....

2020 was a year where digital experiences, from a production and consumption perspective, were thrust...

See what your brand can accomplish with the right brand management software. These days, brand management...

This knowledge brief examines the reasons that Best-in-Class companies have adopted Omni-chanel Order...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags. Ziel dieses...

Marketing metrics and analytics—done right—can be a strategic enabler of trust, greater budget, and...

De CMS-wereld is veranderd. Voorheen kochten grote bedrijven high-end systemen die ze aan hun wensen...

We analyzed data from three different sources to create the first Global Customer Engagement Review....

Every business has one thing in common: the desire to achieve higher revenue and faster growth. But many...

Your customers have a strong opinion of what makes a company customer-centric. Customer service organizations...