Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

We all inhabit a world of digital chaos, where the demand for agile marketing has resulted in an overwhelming...

Für Unternehmen ist es jetzt wichtiger denn je, die digitale Transformation zu beschleunigen. Dass mehr...

In today's market, customers control the buying journey – a trend that has accelerated with the increased...

Inspired by the sunny days ahead, consumers are eager to take full advantage of the warmer weather by...

How formerly offline businesses are thriving after investments in eCommerce. If you have a successful...

Discover the Game-Changing Benefits of CPQ. What exactly is CPQ software? And how does it translate to...

What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack...

Today's organizations are starting to think of data as the new water' – not just a valuable asset,...

In heel Europa is de honger van consumenten naar digitale diensten onverzadigbaar. Hoe kunnen HR-afdelingen...

Trying out new approaches makes being a marketer exciting. Even when faced with limited resources, figuring...

As any marketer can tell you, few things are as effective in the sales process as human-to-human engagement....

Today's organizations can't wait any longer to make the digital transformation. It's no longer simply...