In a digital world, where every campaign and customer experience can be tracked, it's imperative for...

The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...

With the PSD2 and GDPR coming into play in 2018, the financial industry in particular will experience...

Business-to-business (B2B) manufacturers today are facing greater demand for frictionless buying experiences....

Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book....

To build and deliver products that customers love, product teams at leading enterprises such as Uber,...

Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

Frost and Sullivan recently conducted a survey of almost 500 senior customer experience (CX) executives...

Field service management teams want to keep costs down, while improving their customer service relationships. This...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

Adobe hat Forrester Consulting beauftragt, eine TEI-Studie (Total Economic Impact™) durchzuführen...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...