With the PSD2 and GDPR coming into play in 2018, the financial industry in particular will experience...

Retailers are rethinking their eCommerce engagement strategy to respond to customers' new shopping behaviors....

What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack...

Your customers have a strong opinion of what makes a company customer-centric. Customer service organizations...

Dark social is a significant and growing challenge that marketers need to take seriously. There is a...

The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...

Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...

The 2017 Aberdeen Report on Contact Center and Customer Experience Trends states that companies with...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

Adobe hat Forrester Consulting beauftragt, eine TEI-Studie (Total Economic Impact™) durchzuführen...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

This whitepaper serves as a preventative measure against wasted resources, providing marketers with: Download...

Frost and Sullivan recently conducted a survey of almost 500 senior customer experience (CX) executives...