Modern Marketing

3 customer journeys to reach beyond business silos
There's a new paradox in marketing. We present a vision for how marketing leaders can balance trust and...

Marketing in the Dark: Dark Social
Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact...

Acht digitale best practices voor inkoopprofessionals
Laat niets aan het toeval over wanneer uw afdeling digitaal gaat. Branche-experts voorspellen dat succesvolle...

The Cognitive Revolution: Coming to Transform Your Business Network
Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...

5 Daunting Sales and Marketing Gaps and How to Overcome Them
Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book....

Trades and transactions
For many companies, the sales team sits at the heart of its profitability. Its ability to operate efficiently...

5 Ways to Boost Customer Journeys
In order to come out on top in the marketing world, you must structure for customer centricity. But how...

Power Superior Customer Experience with an Intelligent Data Catalog
No matter how much data you have about your customers, you can only understand what they need and expect...

The case for a marketing content hub
Your customers expect memorable moments at every brand touchpoint. And when you have websites, social...

The Digital Business: What Do Your Customers Expect?
With every week that passes, our dependency on paper wanes as digital processes are introduced into every...

Remote Working 2020: Advantages and Challenges
Remote working is now widely recognised as part of the way businesses operate. According to a 2019 report...

The Beginner's Guide to Dynamic Case Management
What is dynamic case management? Who is using it and how can it help you prepare for the future of work? The...

E-signaturen 2020: nutzungsszenarien und chancen
Elektronische Signaturen sind mittlerweile Mainstream. Recherchen im Rahmen dieses Berichts haben ergeben,...
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