Developing your sales managers can create a ripple effect across all of your employees and teams. Prepare...

Digital asset management (DAM) systems are becoming a key part of marketing operations infrastructure....

Als bedrijven toptalenten willen aantrekken, hebben ze moderne, geavanceerde en digitale wervings- en...

This whitepaper serves as a preventative measure against wasted resources, providing marketers with: Download...

Salesforce is a customer relationship management (CRM) platform in the cloud, offering businesses a single...

Marketers have been doing lead generation (the process of creating new contacts) for decades. According...

This paper picks out proven cases which can be adapted into a practical reality to make customer engagement...

Six ways marketing automation helps prove value and drive success. As a marketer, digital transformation...

En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

The world of content management is shifting. Real-time, personalised experiences—like receiving offers...

Trying out new approaches makes being a marketer exciting. Even when faced with limited resources, figuring...

Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact...

Many financial services firms have automated the vast majority of key processes and customer experiences....

Why Should I Read The Definitive Guide to Lead Scoring? Lead scoring provides sales with more qualified...