Best practices for delivering content-powered commerce to mobile B2B buyers. Smartphones are everywhere,...

What they want – where and when they want it. That's what customers expect. Vast amounts of customer...

Adobe recently commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study to help...

The Digital Public Library is an association that operates and manages the digital services for their...

There's been a lot for marketers to lament in the past year—and the imminent reduction in access to...

Marketing has become a bad word. Audiences are tired of the endless spam, calls from SDRs and the onslaught...

Is modern headless commerce right for you? Of course, modern headless commerce isn't right for every...

Effective cross- or upselling improves customer loyalty, deepens customer relationships and ultimately,...

More than ever, enterprise organisations need a 360-degree view of their customers to deliver the kind...

Enterprises in the high-tech industry continue to prioritise market share, revenue growth, cost containment...

Elektronische Signaturen sind mittlerweile Mainstream. Recherchen im Rahmen dieses Berichts haben ergeben,...

To truly connect with customers, brands need to work seamlessly across search, social, and eCommerce....

Marketers have been doing lead generation (the process of creating new contacts) for decades. According...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...