In a digital world, where every campaign and customer experience can be tracked, it's imperative for...

Marketing metrics and analytics—done right—can be a strategic enabler of trust, greater budget, and...

Creating amazing customer experiences is critical to the success of your business. But implementing the...

Six ways marketing automation helps prove value and drive success. As a marketer, digital transformation...

Digital Transformation is the process by which enterprises adapt to or drive disruptive changes in their...

Remote working is now widely recognised as part of the way businesses operate. According to a 2019 report...

Marketing has become a bad word. Audiences are tired of the endless spam, calls from SDRs and the onslaught...

The global pandemic and impact of lockdown has been a massive shock to the economy and to our daily lives....

Hoe kunt u sales digitaliseren? Branche-experts voorspellen dat succesvolle ondernemingen binnenkort...

What they want – where and when they want it. That's what customers expect. Vast amounts of customer...

Marketers have been doing lead generation (the process of creating new contacts) for decades. According...

Discover the Game-Changing Benefits of CPQ. What exactly is CPQ software? And how does it translate to...

Marketing automation has become a must-have for modern marketing teams. And as a platform that streamlines,...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...