Salesforce is a customer relationship management (CRM) platform in the cloud, offering businesses a single...

We demand it in all aspects of our daily lives. Wherever we interact – in person or online – we want...

Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

An eMarketer report estimates that 9 out of 10 B2B companies in the U.S. are now using digital content...

This guide offers organizational leaders a deeper understanding of why implementing more personalized...

Whatever the size of your organisation, this guide will help you choose, deploy, and optimise a CMS that...

Best-in-class marketing organizations are extending their efforts beyond filling the top of the demand...

Branche-experts voorspellen dat succesvolle ondernemingen binnenkort alle transacties 100% digitaal verwerken....

Turbo-charge your growth with smoother experiences and better payment capabilities. Key Findings We know...

Self-scanning or Scan and Go shopping experiences were already making steady inroads across Europe entering...

Digital experience personalization is a major priority for global business leaders and investment plans...

In order to come out on top in the marketing world, you must structure for customer centricity. But how...

¿Qué impide a los equipos de marketing tener éxito? ¿Por qué algunos directores de marketing parecen...

Dans un univers digital où chaque campagne et chaque expérience client peuvent faire l'objet d'un suivi,...